In this project we use the rectangle and rounded rectangle shapes to create a simple website layout.
This includes a header, hero image and four featured images.
We then add images using the clipping mask tool so that they fit nicely within the shapes / layout that we have designed.
This text uses various two Adjustment Layers – Hue & Saturation and Brightness & Contrast. The background also uses a Camera Raw Filter. Text effects include a Stroke, Inner Shadow, Inner Glow, Drop Shadow and also a Soft Light for some background glow.
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] In this project we experiment with different types of Call To Action Buttons. Button 1: Simple rounded rectangle with a radius of 5px and some text. Button 2: Simple rounded rectangle with a radius of 25px and some text. Button 3: Radius of 10px. Plus gradient overlay. Plus drop shadow. Plus inner shadow….
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] In this example we change the colour of the inside of an orange from blood orange to purple using hue / saturation from the list of color adjustment options. First we select the inside of the orange using the quick selection tool and then we adjust the hue and saturation to get the…
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] In this project we create some shapes and then customise them using the direct selection and pen tools. Shape 1: A square with a duplicated square on top of it. Use the free transform tool to rotate the second square by 45 degrees. Use the direct selection tool and set a radius to…
This text uses various Layer Styles including Gradient Overlay, Inner Shadow, Pattern Overlay, Stroke and Bevel & Emboss.
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] In this example we change the colour of a shirt. First we use the quick selection tool to isolate the shirt then turn on color adjustment – hue / saturation. Secondly we adjust the hue, saturation and lightness until we get the desired colour turning down the hue and saturation for a more…
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Hello, my name is Loc Tran and I help Marketing Managers boost their confidence in Digital Marketing, Web Development and Data Analytics so that they can demonstrate a positive impact to the bottom line.
I work with Agencies, Companies and Private Individuals to:
✓ Prevent wasted ad spend through improved strategy, tracking and optimisation
✓ Integrate creative, content and data analytics to drive measurable results
✓ Better show how your work directly contributes to revenue
I do this through one-on-one coaching as well as my Digital Manager boot camp where I show you the fundamentals of Performance Based and Data Driven Integrated Marketing.