TECHNOLOGY: PHP

PHP

PHP (Hypertext Preprocessor) is a programming language that is widely used for web development. It is a server-side language, which means that it is executed on the server and the resulting HTML is sent to the client’s browser. PHP is known for its simplicity and flexibility, making it a popular choice for building dynamic, interactive websites and web applications.

One of the main advantages of using PHP is that it allows you to easily create dynamic content by interacting with a database, such as MySQL. PHP also has a large number of built-in functions and libraries that can be used to perform a wide range of tasks, from working with strings and arrays to handling file input and output and sending email.

PHP code is typically embedded in HTML pages, and the resulting pages are sent to the browser as plain HTML. This allows PHP to be used for a variety of tasks, including displaying dynamic content based on user input, creating and managing user accounts, and integrating with other systems and services.

Highly Skilled

I am highly skilled with a broad range of technologies including:

  • Setup of Google Analytics with advanced e-commerce conversion tracking, so that you can fully understand where your revenue is coming from.
  • Setup and optimisation of high performing Google Ads accounts, so that you can fully maximise your return from search and display advertising.
  • Development of custom e-commerce Shopify themes and apps, so that you can fully utilise the potential that a platform like Shopify has to offer.
  • Development of custom WordPress lead generation and membership websites, so that you can offer the best experience possible to your users.
  • Development of custom HubSpot CRM websites, so that you can benefit from the integration that HubSpot CRM has to offer.
  • Development of custom Zoho CRM applications, so that you can empower your team to do more with Zoho CRM.
  • Development of custom JavaScript, React, NodeJS and NextJS websites and applications, so that you can offer amazing new experiences to users.
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Hello, my name is Loc Tran and I help Marketing Managers boost their confidence in Digital Marketing, Web Development and Data Analytics so that they can demonstrate a positive impact to the bottom line.

I work with Agencies, Companies and Private Individuals to:

✓ Prevent wasted ad spend through improved strategy, tracking and optimisation

✓ Integrate creative, content and data analytics to drive measurable results

✓ Better show how your work directly contributes to revenue

I do this through one-on-one coaching as well as my Digital Manager boot camp where I show you the fundamentals of Performance Based and Data Driven Integrated Marketing.