TECHNOLOGY: Google Analytics

Image by Chetan Nada from Pixabay

Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet. With Google Analytics, you can track the number of visitors to your website, the keywords they used to find your site, the pages they visited, and much more. You can also use Google Analytics to monitor the effectiveness of your online marketing campaigns and to identify areas of your website that may need improvement. Google Analytics is a valuable tool for website owners and marketers because it provides insights into the behaviour and interests of website visitors, which can help you make informed decisions about how to improve your website and reach your target audience more effectively.

Highly Skilled

I am highly skilled with a broad range of technologies including:

  • Setup of Google Analytics with advanced e-commerce conversion tracking, so that you can fully understand where your revenue is coming from.
  • Setup and optimisation of high performing Google Ads accounts, so that you can fully maximise your return from search and display advertising.
  • Development of custom e-commerce Shopify themes and apps, so that you can fully utilise the potential that a platform like Shopify has to offer.
  • Development of custom WordPress lead generation and membership websites, so that you can offer the best experience possible to your users.
  • Development of custom HubSpot CRM websites, so that you can benefit from the integration that HubSpot CRM has to offer.
  • Development of custom Zoho CRM applications, so that you can empower your team to do more with Zoho CRM.
  • Development of custom JavaScript, React, NodeJS and NextJS websites and applications, so that you can offer amazing new experiences to users.
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Hello, my name is Loc Tran and I help Marketing Managers boost their confidence in Digital Marketing, Web Development and Data Analytics so that they can demonstrate a positive impact to the bottom line.

I work with Agencies, Companies and Private Individuals to:

✓ Prevent wasted ad spend through improved strategy, tracking and optimisation

✓ Integrate creative, content and data analytics to drive measurable results

✓ Better show how your work directly contributes to revenue

I do this through one-on-one coaching as well as my Digital Manager boot camp where I show you the fundamentals of Performance Based and Data Driven Integrated Marketing.