Answer:

An email marketing specialist is responsible for planning, designing, and executing email marketing campaigns to promote products, services, or events to a target audience. This typically involves creating email marketing lists, designing email templates and marketing materials, and writing compelling copy to entice recipients to take a desired action, such as making a purchase or attending an event.

The email marketing specialist may also be responsible for tracking the success of email marketing campaigns, analysing data to identify trends and insights, and using this information to optimise future campaigns for better results. In addition, the email marketing specialist may be responsible for managing email marketing software and tools, such as email automation platforms and CRM systems.

Overall, the goal of an email marketing specialist is to effectively use email marketing to reach and engage with customers, drive sales and conversions, and build long-term relationships with clients and customers.